A Community for Science-Based Learning.
Journalist Joshua Foer, author of Moonwalking with Einstein, took a stab at mental athleticism, and not only did he compete at the USA Memory Championship, he set a U.S. memory record. Here’s an interview produced by NPR’s All Things Considered on July 2011.
Lasting Learning was created to bring together the world’s foremost learning scientists with a focus on providing information about the best ways to enhance long-term retention of knowledge and skills across the lifespan. Our goal is to be a valuable and trusted resource for students, teachers, parents, athletes, coaches and anyone else who wants to learn the best ways to learn.
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In 2015, Cameron Broumand, an entrepreneur and father of three living in Los Angeles, stumbled upon a media article on the science of learning. After reading the piece, he realized that the valuable research findings in cognitive psychology and the learning sciences were almost entirely unknown to the public and, more surprisingly, to teachers. How could this be?! Broumand decided to find out, so he called Dr. Robert Bjork, a distinguished research professor at UCLA and one of the world’s leading experts in human learning and memory. After an insightful conversation with Dr. Bjork about the disconnect between research and practice, Broumand recognized an opportunity to improve our educational system. Shortly thereafter, he—along with Clement Mok, an award-winning designer and digital pioneer—founded the company, Lasting Learning. The goal of the company? To provide information to the public about how the science of learning can help transform and improve the way people teach and learn. Broumand asked learning scientists, Dr. Nick Soderstrom and Saskia Giebl, M.Sc. (both of whom were in Bjork’s lab at the time), to join the team. They happily agreed and, with the help of Carri O’Neill, have been giving talks, workshops, and webinars around the country ever since. The UCLA-Lasting Learning team has had the privilege to talk with thousands of teachers, coaches, parents, students, and athletes about how they can leverage the science of learning to enhance their educational practices. We look forward to talking with many more!
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